The more links your website receives over time, the higher it's pagerank will prove to be. Since Google puts a lot of value on pagerank when it comes to search engine rankings, having your pagerank as high as possible should be a must-do on your website promotion agenda.
Article submission is a great method of building links back to your website, and thus pagerank. Many seo professionals use artucle submissions as a strategic weapon in their web marketing campaign. The reason is simple: submitting your article to article directories builds a good amount of inbound links over time.
You'll receive links and traffic not only from the article directories themselve, but other places too. The articles you post can be syndicated by other websites which eventually leads to even more traffic and links for your website.
It's important that you don't copy content from other articles, this will render your article submissions pretty much ineffective. If you write your articles so they are 100% unique, then you'll see much better results.
Take care when creating your "About the Author" or "Author Biography". This small resource box is the path that leads back to your website, so make sure you plan it out well. Include at least two links back to your website and pages within your website. Make sure the anchor text are targeted keywords - they should be keywords people search for when they look for your websites topic. This will build your strength in that keyword, and thus help your search engine rankings and traffic.
If you don't want to write the article and submit it to countless article directories yourself, you can always hire a freelancer that will spend the time to do it for you. Make sure they do a good job though, you'll want quality over quantity. If webmasters pick up your articles to use as content for their own website, then you'll get even more links and thus an even higher pagerank.
Be wary when using article submission software for your article submissions. Compared to hand submissions, automatic submissions aren't as effective unless you are submitting to a massive amount of article directories at once.
Others would recommend a manual article submission strategy, selecting a handful of article directories and submitting their unique articles to them. Select article directories with a decent pagerank, your website will benefit from it. The manual submission strategy I feel is the best, as you can be sure you'll receive the backlinks when you submit the articles yourself.
Monday, February 26, 2007
Friday, February 23, 2007
Article Submissions Benefit Your Website
Backlinks are a vital part of operating a successful, traffic grabbing website. The more backlinks your website boasts, then you can be sure the more traffic will be flowing in to visit. The more visitors you have, then the more clicks, sales, and exposure you'll receive.
If backlinks are so important then, how can one obtain them without spending tons and tons of money getting them?
One of the easiest ways to gain quick backlinks is through article submissions. If you aren't familiar with article submission, it is basically the process of writing an article relevant to your website and submitting the article to be listed in article directories. There's a lot of different article directories out there, and will all gladly recieve your article submission free of charge.
Your website will gain traffic from article submissions in a few ways. The most simple way of getting traffic is from the reader, who clicks on your link at the end of the article to go back to your promoted website.
If the article reader is a website/newsletter owner looking for the kind of content your article is relevant to, then you're in luck if they want to republish your article. If this is the case, they will use your article (including your resource box links) and you'll build even more backlinks and traffic from the extra exposure. I'm sure you can imagine, this kind of effect is very beneficial, and is hard to reproduce with other forms of promotion.
Since your resource box is the key to your promotion, then make sure you use the space allotted in the most effective way possible. When linking back to your website, make sure you use relevant anchor text which will help with your search engine rankings. You'll also want to craft your words in way that will persuade the reader of the resource box to click the link back to your website. If others will be using the resource box when republishing your article, then make it the most effective short sales piece you can.
As you can see, there's plenty of benefits to article submissions that are hard to ignore. If you write the article and submit it yourself, the only investment is your time. If you'd rather spend your time with other details, you can also outsource this task. There's many article writing and article directory submission services you can find on the net, but shop wisely. Prices can vary tremendously.
If backlinks are so important then, how can one obtain them without spending tons and tons of money getting them?
One of the easiest ways to gain quick backlinks is through article submissions. If you aren't familiar with article submission, it is basically the process of writing an article relevant to your website and submitting the article to be listed in article directories. There's a lot of different article directories out there, and will all gladly recieve your article submission free of charge.
Your website will gain traffic from article submissions in a few ways. The most simple way of getting traffic is from the reader, who clicks on your link at the end of the article to go back to your promoted website.
If the article reader is a website/newsletter owner looking for the kind of content your article is relevant to, then you're in luck if they want to republish your article. If this is the case, they will use your article (including your resource box links) and you'll build even more backlinks and traffic from the extra exposure. I'm sure you can imagine, this kind of effect is very beneficial, and is hard to reproduce with other forms of promotion.
Since your resource box is the key to your promotion, then make sure you use the space allotted in the most effective way possible. When linking back to your website, make sure you use relevant anchor text which will help with your search engine rankings. You'll also want to craft your words in way that will persuade the reader of the resource box to click the link back to your website. If others will be using the resource box when republishing your article, then make it the most effective short sales piece you can.
As you can see, there's plenty of benefits to article submissions that are hard to ignore. If you write the article and submit it yourself, the only investment is your time. If you'd rather spend your time with other details, you can also outsource this task. There's many article writing and article directory submission services you can find on the net, but shop wisely. Prices can vary tremendously.
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